The New Dimensions of Value Creation

Integration into Business Strategies

Different forms of value are now integrated into business strategies. Expectations are evolving—from consumers and from society.

Environmental sustainability means integrating ecological concerns into all economic activities: reducing carbon footprints, using natural resources responsibly, protecting biodiversity. Many companies change their models, adopt circular economy practices, reuse materials, reduce waste.

Social responsibility means considering human impact on individuals and on society as a whole: diversity and inclusion, health and well-being at work, impact on local communities.

Ethical and responsible governance means transparency, clear rules, and control mechanisms. It ensures compliance with standards and accountability in decisions. Good governance builds trust—and trust creates value.

Inclusive innovation should benefit everyone, not just a few. For example, accessible products designed for people with disabilities, or services for disadvantaged groups.

The Concept of Shared Value

All these dimensions are connected. Value creation must be holistic, not fragmented.

This idea is captured by a key concept. In 2011, Porter and Kramer introduced “shared value.” The idea is simple: create value for the company while creating value for society.

This changes the role of managers. They must think simultaneously about profit, social impact, and environmental responsibility.

Value creation today has changed. It is no longer only financial. It is about balance between economic performance, social impact, and environmental responsibility.